Business Plan #11

Thanksgiving Charity Event

Create a one-page flyer for a charity event your company will sponsor for Thanksgiving
This should represent something good for the community
Be creative and find a way to help someone or a group of people in your community
Make the flyer interesting and noticeable

Chapter Reviews

Chapter 5 Review - Page 108: 1-4 AND Page 117: 1-4

Chapter 6 Review -Page 143: 2-11

Chapter 8.1 Key Concepts - Page 183: 1-4

Chapter 8 Review- Page193: 2-11

Textbook Online!

You can click on this link to go to our textbook online.

Marketing Essentials 2009

Access Code: D9C646590F

Ch. 8 Self Check

Complete the self check by Tuesday at 3:00 pm for extra credit!

Click Here

Online Poll

Customer Complaint

1. You have received a complaint from a customer that was treated poorly by a member of your business’ customer service staff. She wasn’t very specific as to what the problem was but it sounds serious enough to jeopardize losing her as a customer. You must write a response to the complaint.
2. Format your assignment like a business letter. Look online or in the Microsoft Word templates for a proper format. Address your letter to Barbara McBride. Her address is 2200 Hamilton Street, Apt. 4, Philadelphia, PA 19123.
3. Use a three-part professional style with appropriate tone and language to explain how the situation will be resolved, what actions will be taken to prevent it happening in the future and if (and how) the customer will be compensated for the poor treatment.

Teamwork Essay

Write a two page essay on the following topic. Your essay should be done in Word, size 12 font, double spaced. Please put a left-aligned heading at the top including your name and the date.

Think of a team that you were part of. (It can be a sports team, a work team or a team for a big school project.) Chapter 8 (Communication Skills) may be helpful!

In the allotted time, write an essay addressing the following points:

Briefly describe the team you were (are) on and that team’s purpose or goal.

Choose ONE of the following to expand on:

o Training: What preparation did the team undertake and how did it specifically relate to or help the team to reach its goal?

o Roles: If specific roles were assigned, describe how those roles were determined and how they helped the team to reach its goal.

o Agreements: If your team had a specific agreement, describe how specific elements of that agreement strengthened the team.

o Leadership: Did an informal leader emerge or was one chosen? (NOT your boss or coach, etc) What qualities did that leader possess that strengthened the team?

S.W.O.T. Analysis

Create a SWOT Analysis Chart

• Use Word and Create a 2x2 table

• Each Square represents one of the letters

• Strengths/Weaknesses (Internal factors that affect your business)

• Opportunities/Threats (External factors that affect your business)

Ch 5-6 Test WORDBANK

Words may be used once, more than once or not at all

Shortage(s)

Surplus(es)
Ownership

Finance
Production/Procurement

Management
Worker(s)

Regulator
Federal Communications Commission

American Marketing Association

Legislative

Marketing
Pice For-Profit

Non-Profit
Non-Price

Whistle Blowing
Ethic(s)

Monopoly/Monopolies
Moral(s)

Social Responsibility
Risk

Profit
Green Marketing

Better Business Bureau
Price Gouging

Wednesday November 2, 2011

Chapter Review 6

Page 143

#2-11

Extra Credit-

Chapter 5 Self-Check -Click Here

Chapte 6 Self-Check- Click Here